Divi Leads or A/B Testing

by Daniel Swain
JDS WebDesign, LLC
Elegant Themes user since 2013

 

Nick Roach, Founder & CEO, Daniel Swain,Divi Users, Nathan Weller, Content Manager, and Mitch Skolnik, Director of Operation

What is Divi Leads?

*Created around March 2016
*Practice of place multi versions of the same element for a specific period of time, which be measured by which element visitors responded to more.
*Engagement Driven – Headers, Color Scheme, Optin Forms, Content, Call to Actions (CTA), Widget, Side Bars, and Footers
*Can be used in Sections, Rows, and Modules.

Why would you use Divi Leads?

*Engage Target Audience
*Measuring behaviors based on conversion (clicks, reads, and bounces) and time (24 hours, week, and all time)
*Off page Goals (sales funnel, and email optin).

How to use Divi Leads?

*Think about Content
*Determine Goal or Strategy
*Pick Test Subject
*Set a Goal
*View Results

Divi Leads or A/B Testing

 

Final Results